From printed listings and Palm Pilot powered lockbox keys to today’s viral marketing, Lisa Spencer has navigated every version of the real estate market—and mastered the business strategies that actually work in all of them.

She started her career in 1994, earning top production awards early on. She quickly realized that long-term success wasn’t about scripts or shortcuts—it was about skill, strategy, and consistency. That realization led her from sales into real estate coaching, where she found her true passion: empowering agents to replace the 'hustle' with proven systems, moving from accidental success to predictable, sustainable growth.

Under Lisa's leadership as a Team Leader, her Keller Williams office scaled from 116 to 400+ agents, becoming a nationally ranked powerhouse and one of the most profitable offices in Florida. She’s provided strategic mentorship through booming markets, shifting markets, and the kind of cycles that make people question their career choices.

Today, she is the creator of Real Estate Common Sense—both the book and podcast—where she delivers straightforward, relevant insights without the cliches, fluff, or recycled advice. Her work reaches an international audience of professionals who are done guessing and ready to start guiding.

Through Lisa Spencer Consulting, she partners with real estate professionals, mortgage leaders, title executives, and entrepreneurs who want more than motivation—they want the clarity, structure, and measurable results that come from expert business consulting.

Lisa knows growth can feel chaotic. And success can feel accidental.  She will help you design a path with purpose.

Google Reviews

Dana Elliott

Lisa Spencer is an amazing coach. She is creative, knowledgeable, and professional. I always look forward to our calls. Thanks Lisa!!

Lynn Whitefall The Gulfstream Team

I’ve worked with Lisa on many transactions and she’s such a pleasure to do business with. Her expertise and knowledge adds so much value to her clients!

Her leadership and personal touch separates her from everybody.

Aly Kirby

Ryan and I run our own real estate team in Pinellas County and have had the privilege of knowing Lisa Spencer for 7 years now. We have always admired her work ethic, kindheartedness & her way of working with people. Lisa has been our official business coach for almost a year now & what a difference she has made in our lives.

Ryan has been in real estate and worked in all different environments. When we decided to take the next step in Real Estate to start managing a team and realized the challenges and obstacles that come with that, it was time for a coach. We didn't have to think very hard about it, because Lisa has always been the one we wanted.

She is prompt in making her meetings with you on time each week and is always leaving you feeling inspired and supported at the end of the call. We have talked professional strategies, marketing techniques, real estate market trends, team building practices and guides. She even hosted a small team building event to start our 2023 Goal Planning week, which was a major impact on our entire team. You will not regret hiring Lisa for any kind of coaching, but if you are looking for a real estate guru-look no further.

We love you Lisa. Thanks for all you do for us and our team. We are forever grateful to have you in our lives <3

David Burgess

Lisa is a fountain of knowledge and experience when it comes to the Real Estate industry. Lisa used to be my broker and team leader at Keller Williams, and as my business has grown I have very much benefited from her coaching program and leaning on her expertise via one on one coaching calls. For anybody looking to truly grow in this industry I highly recommend Lisa to navigate you through all of the various hurdles we come across as agents on a daily basis. Lisa has the answers and resources for everything : )

DUSTIE Amatangelo

Lisa is a wealth of knowledge in the real estate industry. She is a great listener and speaker.

She turned our office staff around. We have increased our average ticket price $80 per inspection, since our training with Lisa.

Anyone would be lucky to work with Lisa. It will be an investment in yourself you will not regret! Hire Lisa!